Do people expect your business to have an app?

People used to browse the web mostly on computers. But times change fast, especially with technology!  First, smartphones became super popular. Then, in 2016, more people started using the internet on their phones than on computers.  Now, most of the time people spend on their phones is in apps, not on websites.

Think about it – people spend almost 4 hours a day on their phones, and over 85% of that time is spent using apps (and that number goes up to 90% for smartphones specifically). That’s a lot of app time!  So, should your business have an app too?  This blog post will help you decide!

People are used to using apps for everything these days, not just games and social media.  If your website offers a tool or service that people use regularly, there’s a good chance they’d also like an app for it. This is especially true if your website helps people solve a specific problem.  An app can make it even easier for them to use your service.

People love apps that make their lives easier! Studies show that most people use apps they find helpful regularly.  If you don’t have a mobile app, you might miss out on reaching these folks. 

The good news is, you can convert your website into an app! This gives you the best of both worlds: people can still find you on the web, and those who prefer apps can easily access your service.

Why Mobile Apps Offer a Better User Experience

People are used to having apps for things they do a lot on their phone. This is because apps are generally easier and faster to use than mobile websites.

Imagine trying to use a website on your phone. You have to find the website address, open your browser, type it in, and wait for it to load. You might even need to log in every time.

An app is much simpler. There’s an icon on your home screen, so you can find it easily. You just tap the icon and you’re in! Plus, many apps remember your login information so you don’t have to type it in every time. This makes using the app much faster and more convenient. This convenience leads to people using the app more often.

Why Your Business Needs an App to Win Loyal Customers

In today’s digital world, keeping customers coming back for more is super important. Here’s how a great app can help:

• Your biggest fans will use your app: People who download your app are already interested in your business. They’re more likely to become loyal customers.
• Apps make it easier to stay connected: Imagine sending quick messages directly to your best customers’ phones. With an app, you can do this easily through push notifications.
• Apps keep people engaged: A well-designed app is enjoyable to use. This keeps people coming back and spending more time with your brand.
• Apps help you understand your customers: Track how people use your app to learn what they like and what you can improve.

Overall, a great app attracts your most interested customers, makes it easy to connect with them, and helps you understand them better. This is a recipe for building loyalty and a successful business!

Get More Engagement with Push Notifications

Push notifications are a great way to reach people who use your app. They’re like little text messages that pop up on a phone, even if the app isn’t open. This is different from website notifications, which are becoming less common because many people find them annoying.

The advantage of push notifications is that you can send them directly to people’s phones, anytime you want. This means you can get much better results than emails or social media posts.

Here are some ways you can use push notifications:

• Share important news or updates with your app users
• Let them know about special offers and promotions
• Remind them to use your app
• You can even set up push notifications to go out automatically, or you can send them manually whenever you have something to share.

Push notifications are a powerful tool that can help you reach more people and get them engaged with your app.

Get More Users with a Great App Store Presence

The app stores are like busy marketplaces – full of options! This can be tough, but it’s also a great chance to get new users. People use app stores to find solutions, just like they use Google.

Think about it: your app icon on someone’s phone is like a mini billboard! And guess what? Most people who download apps for iPhone actually find them by searching the App Store.

Here’s the key: by optimizing your app store listing, you can attract people searching for things your app helps with. These are users who might never find you otherwise, and they might just download a competitor’s app instead. Don’t let that happen!

But there’s more to apps than just downloads. Having a well-designed app shows you’re a serious business that cares about mobile users. This can impress potential customers, partners, and even investors!

Thinking about turning your website into a mobile app?

In this post, we discussed why mobile apps are a great companion to your existing website.  They don’t replace your website, but instead offer a convenient and personalized experience for your users on their phones.

Think about it – why do big companies like Facebook and Reddit keep asking you to download their apps?  Because apps are a great way to stay connected with your users!  And the good news is, you don’t have to be a huge company to benefit from a mobile app.

Sounds good? Contact Cizo Technology to discuss turning your website into a powerful app. Get started today!